RCS Business Messaging for retail
Verified branding, product carousels and tappable buttons in the native inbox — RCS gives retail a richer channel than SMS, with automatic SMS fallback so no one is left unreached.
RCS is the upgrade retail has been waiting for: your verified logo at the top, product carousels, and buttons like "Track order" or "Reorder" — all in the phone's default messaging app, no download. It turns a text into a mini-storefront.
The honest caveat is reach: not every device supports RCS yet, so you need a fallback. WeZend sends RCS with automatic SMS fallback on the same send, so you get the rich experience where it's available and reliable delivery everywhere else — and you can test whether the richer format actually beats plain SMS for your campaigns before committing.
Why it works
Verified branding + rich cards
Your logo, product carousels and tap-through buttons make retail promos feel like a storefront, not a plain text.
Automatic SMS fallback
Devices that can't receive RCS get an SMS instead, on the same send — rich where possible, reliable everywhere.
Prove the uplift first
Test RCS against SMS with A/B arms and compare conversion to the price difference before you roll it out.
Playbooks to run
Features behind it
Put it to work — free.
- No credit card
- EU data residency
- 6 channels, one API
- GDPR built in
Frequently asked questions
Is RCS more expensive than SMS?
Yes — RCS costs more per message, and rich RCS more than basic. It pays off when the format changes behaviour; test it against SMS and let the numbers decide. The pricing calculator shows both.
One platform. Every customer interaction.
Replace your patchwork of messaging APIs, CDP and automation tools with a single engagement platform built for scale.
No credit card required · EU data residency · 99.99% uptime SLA