Spam pre-flight & BIMI
A pre-flight spam check scores your subject and content against known spam signals and tells you what to fix. Pair it with BIMI to show your verified logo next to your emails in supporting inboxes — trust before the open.
Two things decide whether an email is trusted before it's even opened: does it look like spam, and does it look like you. WeZend covers both. The spam pre-flight scores a draft against known triggers — ALL-CAPS subjects, spammy phrases, image-heavy/text-light bodies, missing unsubscribe — and returns a score with the specific fixes, so you catch problems before you hit send, not after deliverability drops.
BIMI handles the second half: once your domain enforces DMARC, BIMI displays your verified logo next to your emails in supporting inboxes. It's a visible, hard-to-fake trust mark that lifts recognition and open intent. Together they're a pre-send safety net and a trust badge — set up via your email domain and validated with the DNS checker.
Benefits
Why it matters
Catch spam signals before sending
A pre-flight score flags the exact things — subject, content, structure — that push you toward the spam folder.
A verified logo in the inbox
BIMI shows your brand's logo next to your mail — visible trust that can't be spoofed once DMARC is enforced.
Capabilities
What you can do
Pre-flight spam score
Analyse a draft's subject and HTML for spam triggers and get a score plus concrete fixes.
BIMI logo
Once DMARC is enforced, publish a BIMI record so supporting inboxes show your verified logo.
Frequently asked questions
Is the spam score a guarantee I'll reach the inbox?
No — it's a pragmatic pre-flight against common signals, not a verdict from Gmail. Placement also depends on domain reputation, authentication and engagement. Use it to catch obvious problems early.
What do I need for BIMI?
DMARC at enforcement (p=quarantine or p=reject), a square SVG logo hosted on your domain, and a BIMI DNS record. Some inboxes also require a verified mark certificate.
Related
DMARC monitoring
Upload your DMARC aggregate reports and WeZend parses them into a readable picture: which sources pass authentication, which fail, and where someone may be spoofing you. The visibility you need to tighten DMARC safely.
Inbox-Placement Testing
Send a real test to your own seed inboxes across providers and track delivery and opens per address. Catch a deliverability problem on a seed list — not on your whole audience.
Email API & Marketing
High-deliverability email with double opt-in, one-click unsubscribe, open/click tracking and A/B testing.
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